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Il potere dei sistemi di prenotazione online per le piccole imprese
77% of the market hasn't adopted a reservation system; however, with the pandemic, there has been a sharp increase in the number of businesses that have transitioned from paper to digital tickets and are moving to a more digital era of ticketing.

Non esiste ancora un software di prenotazione?

Are you always behind on bookings and stressed out?

Missing out on bookings and making mistakes in paperwork can cost you money. It's hard to keep track of everything when you're always on the go. However, with the rise of online ticketing systems, you can easily sell tickets and attract new customers.

An online booking system helps you keep track of all bookings in one place, preventing mistakes and ensuring you never miss a reservation.

With an event reservation system and tour operator online booking system, you can overcome past ticketing challenges.

Cos'è un sistema di prenotazione online?

In case you are still unsure what an online booking system is, it's a software solution that allows your visitors to self-book tour appointments online and pay through your website, event booking page, and other channels, allowing you to accept reservations without lifting a finger.

That's not all, though. Reservation system technology has advanced to the point that it has become a central location where you can handle every aspect of your business - from marketing to distribution to operations.

Online booking systems help businesses sell tickets for events, tours, and activities through various channels. It offers specialized features for each channel, all connected to the same backend, making pricing updates automatic. The system's main feature is online point-of-sale, which enables event managers to sell tickets easily.

Non c'è da spaventarsi se non si è esperti di tecnologia; tutto ciò che serve è un sistema di prenotazione online e la capacità di raccogliere i frutti (e risparmiare).

[See our in-depth guide to online booking systems here.]

Say goodbye to manual ticket and tour management. Why not go digital? | Read more on how to find the right online booking system for your tour.

Here are some key advantages to consider.

  • Monitoraggio delle vendite con reportistica in tempo reale
  • Sell online even if you are not available during business hours
  • Evitare le doppie prenotazioni con le connessioni API
  • Tenere traccia delle commissioni dei rivenditori
  • Assign assets and teams to activities
  • Prima che i visitatori arrivino, raccogliete informazioni su di loro.
  • Automate reviews on third-party websites.

Consider these before choosing a digital reservation system

1.  The benefits

There are several reasons to adopt an online reservation system for your Zoo, Museum, Attraction, Tour or Activity, including the potential to increase sales or revenues.

Generate more sales and direct bookings with a 24-hour online self-service option that allows customers to book and pay for tour appointments online without waiting in line.

See everything in one - online booking software dashboard
A centralized system allows you to see everything in one dashboard - fast & easy.

Capacity and timed tickets, an online store, contactless admission control, capacity reporting, and robust marketing capabilities that integrate with a CRM… plus so much more!

1. You never close your store and sell 24 hours a day.

2. Offre maggiore sicurezza rispetto ai fogli di calcolo

3. Smettere di perdere tempo in attività inutili e ripetitive.

4. Offrire una migliore esperienza agli ospiti

5. Rimanere organizzati

6. Eliminare le cancellazioni e i no-show

7. Ottenere informazioni in tempo reale sullo stato di salute dell'azienda

8. Connect your favorite software tools

Tip: You can add an online booking fee to your tickets, pushing online booking system fees to your clients and increasing revenue.

2. The disadvantages

Non ci sono costi, a parte la commissione che si deve pagare, ma si ottiene rapidamente un ROI su questo aspetto se si applica una commissione percentuale. I costi fissi sono più rischiosi all'inizio.

Some companies also use ticket brokerage companies to help them sell more tickets.

3. Business needs

There's no need for a call center or box office with an entirely online reservation system, which improves efficiency and client experience.

Software like TicketingHub allows customers to manage bookings by modifying or canceling their bookings without speaking with support.

[You can read more about our Magic link feature here.]

Here are the top 10 must-have features to consider when selecting an online booking system:

1. Real-time online bookings

An excellent online booking system should allow customers to view all available dates and make bookings immediately. This is without needing to make inquiries and wait for a response. If a date is unavailable, it should be blocked in real-time to prevent further bookings. This feature saves time for business owners and allows customers to book at their convenience.

2. Multiple languages and currencies

The online booking system should be available in multiple languages to cater to international customers. The system should detect the customer's IP address to choose their preferred language and currency. This feature reduces the chances of losing customers to competitors. It ensures that customers understand what they are booking and how much they are paying.

3. Voucher generation and management

A well-designed online booking system should generate and manage vouchers efficiently and clearly. It should also be possible to redeem external vouchers such as Groupon during the online booking process.

4. Secure payment options

Secure payment options are essential for any excellent online booking system. PayPal is an excellent payment option as it is secure and simple to use. It also ensures guaranteed online payments directly from customers and is available worldwide.

[See our payment gateway integrations]

5. Intelligent calendar/diary

An intelligent booking or occupancy calendar provides users with a summary of all bookings, capacity, and turnover for the required periods at a glance. This feature simplifies resource planning for business owners. Additionally, the booking diary should be synchronizable with digital diaries already in use, such as Outlook or Gmail.

6. Online and telephone support

A reliable online booking system should offer online and telephone support. Having a detailed help database is a plus, but it should also be possible to contact developers online or by phone.

7. Automated emails for management

An online booking system that automates sending out regular standardized emails like booking confirmation, reservation reminder, and cancellation saves time and effort for business owners. For example, a booking confirmation should be sent to the customer immediately after the online booking process is complete.

8. Mobile responsiveness

More people use smartphones to book leisure activities, so having a mobile-responsive online booking system is essential to ensure a smooth and easy booking process on different mobile devices.

Here's what the customer booking journey look like on mobile.

TIcketingHub's online booking software user flow
This is what TicketingHub's online booking system user flow looks like on mobile.

9. Easy integration with your website

An online booking system that integrates easily into your website is a must. The system should allow you to customize the booking process to match your website's branding and style. It should also be easy to set up and manage without requiring technical expertise.

10. Analytics and reporting

An online booking system that integrates easily into your website is a must. The system should allow you to customize the booking process to match your website's branding and style. It should also be easy to set up and manage without requiring technical expertise.

All the above help you grow your business while reducing costs. With an online reservation system, real-time reporting, an easy check-in process and third-party system integrations, online ticketing systems are the key to customer satisfaction, efficient cash flow management, and profitability.

4.  Guests' experience

With a ticketing and admission control solution, you can better serve your guests, members, and school groups. In addition, you can reach broader connected markets via distribution channels. This is done via a single point of truth in your software dashboard. Allowing group registrations can save both you and your customers time while providing them with a more enjoyable experience.

Create a more personalized experience for guests by including anything they need in their hands. With email and SMS notifications, you may provide personalized material, offers, and recommendations to visitors at the right time, giving a truly tailored experience.

Seamless check-ins

applicazione mobile di prenotazione online
A good booking software offers an online booking mobile app that can help you access online bookings on the go.

An online booking system saves everyone valuable time by making it easy for ticket buyers to buy tickets in advance and check in at the venue. This means no long registration lines at the entrance and a streamlined check-in procedure that involves simply scanning the ticket QR code or barcode using the system's app on any mobile device.

Revamp the in-person customer experience with point-of-sale solutions

Sell tickets at the door for in-person sales using a Point of Sale connected to your reservation system to avoid double bookings and speed up the check-in process.

Connect your POS to a PDQ Machine (card machine) to take payments (and payment details) in seconds and never oversell your capacity.

5. Distribution growth

You can reach a whole new pool of consumers and capitalize on the opportunity with a single click. An online booking solution can connect to distribution platforms to streamline operations and increase profits.

Increase your market share by selling through international online travel agents (OTAs) like TripAdvisor (Viator), Get Your Guide, and Things to do in, and connect all booking data into one dashboard.

Online booking system should allow you to track all aspects of your ticket sales, including web analytics, to see which marketing campaigns are working best.

All these things increase your sales possibilities whilst reducing admin costs—no need for clients to print tickets or have a box office. Customers can simply present their confirmation email on their phones.

Is it the right digital reservation software for my business?

There are many options to choose from for an online reservation system. So, how do you decide which one is right for you?

Here are some things to consider.

What type of tickets will you sell?

There are several online booking system options available, each designed for a specific industry:

  • Le piattaforme di sistemi di prenotazione per tour operator offrono una serie completa di funzioni per gestire tutti gli aspetti della vostra attività turistica.
  • Zoo and Attraction's online reservation system offers a wide range of features specifically tailored to the needs of the leisure industry. These features include facilities for pre-booking and managing activities, appointments, memberships, and catering.
  • Event ticket online reservation systems can sell tickets to events, such as concerts, plays, or festivals.

Using online ticketing software, you can build a specialized ticketing flow via a widget on your website/web pages / specific event pages for your product. Choose various ticket tiers to sell (Adult, Child, VIP, etc.), set the price and have multiple payment options for each type of ticket, get real-time sales statistics, and much more.

Author's note: If you are unsure which type of ticket is right for your tour business or if you need help designing your ticketing flow, we are here to help. You can set up a call with us here!

How easy is it to use?

You should choose an easy-to-use online reservation system - after all, you don't want to spend hours learning a complicated software and most of your time adapting it.

What are its ticketing features?

Ogni settore ha i suoi requisiti, ma il supporto è universale.

  • Hanno un team di assistenza affidabile?
  • Sono pienamente conformi alla normativa PCI?
  • Do they support print-at-home tickets?
  • Can people buy tickets easily from a mobile ticketing phone?
  • Do they offer access control?
  • Can they support dynamic ticket prices and multiple ticket types?
  • What are their refunds and cancellation policies, and is it aligned with yours?
  • È possibile personalizzare i moduli delle domande di ticketing per ogni tipo di biglietto?
  • Supporta il check-in dei partecipanti e i contenuti personalizzati in base al tipo di biglietto? Si integra con il vostro CRM?
  • È in grado di gestire gli asset?
  • È possibile impostare avvisi personalizzati?
  • Does it support membership?
  • Ha un punto vendita per la vendita dei biglietti di persona?
  • Offre la scansione dei biglietti su dispositivi mobili?
  • Può integrarsi con i tornelli?

What is the cost?

Most products on the marketplace are priced based on two types of pricing models, a fee per booking, a subscription, or both.

Arrival Travel wrote a very informative piece on this, which you can find here.

This table summarizes the prices of the most basic product packages.

Tariffa per modello di prenotazione

Online booking software fees - compare pricing plans.
Compare pricing plans of various online booking system fees.

Modello di abbonamento

Online Booking Software Subscription Model
Online Booking System Subscription Model

Each option has its own set of features, and the cost varies depending on the complexity of the software. It's imperative to find software that is easy to use and has all the features you need to manage your reservations and grow your ticket sales.

What is their Reputation?

Quali valutazioni riceve da siti di recensioni di software come G2 e Capterra?

When choosing between event online booking systems to sell tickets, the reputation of the company is key. Make sure to read reviews and see what customers have to say about the software. This will help you make an informed decision about which online booking software is right for your business.

Does it offer a free trial?

The online booking company you choose should offer a trial account, so you can test out the software before buying. This will help ensure that the online reservation software is suitable for your business and that you understand how to use it before paying any ticketing fees.

How is customer service?

Customer support all throughout software adaption is invaluable.

Most online booking systems offer customer service, which is invaluable as you navigate this new platform. Customer service may include online chat, phone support, and email support with your new service provider during account setup. It can also involve onsite customer support or staffing in some instances.

This will help you make the most of the online reservation system and learn something as well while you're at it, as each online reservation system has its unique features and benefits.

Conclusione

Selling tickets digitally with an online reservation system eliminates the need for a call center or a box office. This increases efficiency and reduces operations costs and overall customer satisfaction.

Online booking software offers customer service, which is invaluable as you navigate this new platform and grow your sales.

We think it's worth looking into a ticketing system for your company - it'll make your life much easier and help you keep track of all your sales customers, and reduce your costs.

We've discussed pricing above but don't hesitate to spend more on your online reservation system. This will enable you to sell more tickets and save you lots of valuable time.

When it comes to the cost of online booking systems, there are various options to choose from. Each option has its own set of features, and the cost will vary depending on the complexity of the software. It's imperative to find online booking software that is incredibly easy to use and has all the features you need to manage your online reservations.

Cosa ne pensate? Credete che il software di biglietteria sia la strada da percorrere?

Fateci sapere nei commenti!

Quale sistema di biglietteria viene utilizzato per la registrazione online degli eventi e per l'emissione di biglietti per le arti dello spettacolo?

The most famous booking platform companies for event organizers or event management teams to sell events online and collect event data are:

Quale sistema di prenotazione online viene utilizzato per le prenotazioni dei Tour Operator?

Most high-volume tour operators use the following booking solution providers:

Quale sistema di prenotazione online viene utilizzato per la biglietteria dello Zoo?

Quale sistema di prenotazione online viene utilizzato per i tour in autobus Hop on Hop off?

Which booking system and software is used for theatre shows?

What's the difference between an event ticketing system and a tour operator's online booking software?

Event organizers and event planners use ticketing systems to sell online event tickets in advance and at the door. On the other hand, tour and activity operators booking software is used to book tours and activities.

Il software di prenotazione per tour operator include in genere funzioni come la gestione di più fasce orarie al giorno, la gestione delle guide, la gestione dei clienti, la gestione delle attività e la contabilità finanziaria.

Zoo and museum reservation software typically feature opening hours, time slot management, and membership solutions. Some also offer merchandise and restaurant POS, whilst others connect to third-party systems such as GoodTill or Attraction.io.

Vendete biglietti con un sistema di biglietteria all-in-one

Even if you don't know much about computers, there's no need to be intimidated. You don't need technical knowledge to set up a ticketing system, sell tickets, and reap the rewards.

TicketingHub has a global reach that supports the sale of millions of tickets in 180+ countries. TicketingHub supports its clients by selling millions of tickets to tourists each day. We connect our clients to unparalleled access to an international ticket marketplace to sell tickets online.

Our online booking systems provide tools and services essential to a successful event management business. Give yourself the chance to make lasting memories instead of sweating over the details.

You may want to know more:

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